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Season 5 features Don Draper as you've never seen him before: happily married and entirely faithful. The seductive and intriguing world of Sterling Cooper Draper Pryce returns in the most anticipated television event of the year. Totally in love with young copywriter Megan, Don doesn't even care that the advertising agency is doing poorly following the loss of top client Lucky Strike. Pete Campbell, on the other hand, is desperate for the firm to succeed, and his increased ambition sparks a rivalry with Roger Sterling, who regains his mojo after getting into the drug scene of the '60s.
Schtick is by far the worst development in the writing for Mad Men this season, it might be more truthful and a little more entertaining if they were even more obvious about it.